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PO Box 29, Novi, MI 48376
Ph: 248-344-4423


Email: Stan@MoralPremise.com

Development & Production
SWC Films



UP-COMING WORKSHOPS & TALKS
Two events:

Octrober 21 and 28 in S.E. Michigan.


Also see Storycraft Training link at left.


Storycraft Training
On-Line, On-Demand

On-line training titles available on-line are listed below. Your feedback is much appreciated. The styles are different as I experiment with the best way to deliver these.

The titles are not in sequence becasue of the reqeust by some of my stduents. I will fill Episdoes 2-4 in the coming weeks, and continue after that if there's interest. For the time being this page is the only site where all the episodes are listed in one place.

Eventually, if you find this helpful, I will add all of my multiple workshop modules. Each goes beyond what is in the book, based on the years of research and consulting since the book came out in 2006.

If there is a subject you'd like me to post, I may have a slide set that discusses your concerns, or there may be the demand for me to creat one. So, send me requests at the email above-left, or click on any of the SEND FEEDBACK fields below.

PROMOTIONAL CODES: If you are a past consulting client of mine, or if you have attended a PAID workshop that cost $99 or more. Write me for a promtional code and please remind me what you paid for and when. I'll send you a discounted code to use.

1. Intro to Story Theory & Irony (33-min.)
STORYCRAFT EPISODE NO. 1
LENGTH: 33-minutes
STYLE: Scripted with SideTitles
RECORDED: Middle of the Night
NO. OF SLIDES: 32
NO. OF CLIPS: 2
SUGGESTED PREREQUSITE EPISODES: None
DID ANYONE PROOF IT? Yes, but it was late at night, too.

DESCRIPTION: The Moral Premise Storycraft Training series...designed for storytellers of all media and genres, but particularly for filmmakers and movie audiences. This 33-minute training episode reviews three basic concepts behind all successful stories: (A) The place of Story in Culture and why the telling of stories is so important; (B) the importance of a story's Moral Premise that effects sales, character transformation, inner and outer spines, motivation & action, and cause & effect; and (C) Aristotle's Six Pillars of a Great Story and how they relate to irony, conflict, suspense and tension.
RENT-30 DAY
Streaming
$4.99
BUY-WHENEVER
Streaming
$9.99
SEND FEEDBACK
Email Feedback to Stan


2. Hooks, Logs and Values (53-min.)
STORYCRAFT EPISODE NO. 2
LENGTH: 53-minutes
STYLE: Informal No Subtitles
RECORDED: On a rainy afternoon
NO. OF SLIDES: 30
NO. OF CLIPS: 0
SUGGESTED PREREQUSITE EPISODES: Episode 1
DID ANYONE PROOF IT? No. They were all asleep.

DESCRIPTION: Episode 2: The Moral Premise Storycraft Training series...designed for storytellers of all media and genres, but particularly for filmmakers and movie audiences. This 53-minute training episode explains the first three secrets of all successful stories, and three of the Moral Premises' Story Fundamentals: Ironic Hooks, Log lines, and the motivational Conflict of Values. These are critical to the success of all stories if they are to connect with audiences. Getting these three secrets and fundamentals right will speed your writing and help ensure your audience connects emotionally with your characters.
RENT-30 DAY
Streaming
$6.99
BUY-WHENEVER
Streaming
$11.99
SEND FEEDBACK
Email Feedback to Stan

Coming Soon...
3. The Moral Premise Statement
4. Character Traits
5. Act 1 Beats
6. Act 2 Beats
7. The Moment of Grace
8. Act 3 Beats
9. The Story Diamond

10. Character Transformation, Goals, Plots & Irony (54-min.)
STORYCRAFT EPISODE NO. 10
LENGTH: 54-minutes
STYLE: Informal No Sidetitles
RECORDED: Just before dinner
NO. OF SLIDES: 54
NO. OF CLIPS: 0
SUGGESTED PREREQUSITE EPISODES: 1-3
DID ANYONE PROOF IT? No, you'll be the first.

DESCRIPTION: The Moral Premise Storycraft Training series. This 54-min workshop presentation by Dr. Stan Williams, covers the foolproof, anti-writers-block method for screenwriters, novelists, and playwrights for designing their character's transformation. It describes the theory and a method for the proper construction of plots, subplots, goals, subgoals, and irony. It is based on the Moral Premise concept of vice, virtue and their natual consequences. The workshop contains 54 colorful slides that offer extended material which is based on the Hollywood story structure book: The Moral Premise: Harnessing Virtue and Vice for Box Office Success.
RENT-30 DAY
Streaming
$7.99
BUY-WHENEVER
Streaming
$12.99
SEND FEEDBACK
Email Feedback to Stan

More Episodes to come based on demand.




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Stan Williams Communications, SWC Films, & Nineveh's Crossing, LLC